Logic Vapes Digital & Print Out-of-Home Ads
Client:
Logic Vapes
Agency:
Clear Channel Outdoor
Roles:
Art Direction, Graphic Design, Motion Graphics
Team:
Stephanie Athanasopoulos - Jr. Designer
Logic Vapes is one of the most popular electronic cigarette brands in the country. Logic is designed to fit with busy lifestyles, and work to make sure that they provide the best possible vaping experience.
With vaping products quickly becoming popular, Logic Vapes wanted to take advantage of the momentum by investing in advertising. Clear Channel Outdoor secured the deal and became the only out-of-home company to display Logic Vapes ads across the country in multiple markets. In order to get the full share of their budget, Clear Channel Outdoor offered their creative services in creating their ads, ranging from a full motion ads in Times Square, to eye-catching wallscapes in Los Angeles, to digital and printed billboards in major highways and cities in the country. Clear Channel provided all the art exclusively for each campaign for six months, reaching millions of viewers around the country.
ⓒ Kevin Ordonez 2023